City of London, London
£30000 - £35000 per annum
7 months ago
CRO Executive - Online Trading / FX - £30,000 - £35,000
I am currently looking for a Customer Experience CRO Executive to join a market-disrupting financial trading business going through a rapid period of growth. This is an exciting time to join an online trading business as people are excited about crypto, stocks moving and spread betting. This company do everything in house and they operate like an internal digital agency. They have a cool, techy, dress down culture and are now looking to grow their global reach.
- Responsible for the day-to-day website customer experience touch points and brand execution for the brands.
- You will work closely with regional marketing leaders, client acquisition, CVM and Insight & Analytics to ensure that we deliver against regional KPIs for engagement and acquisition
- Manage website experiences, taking responsibility for user journey mapping across their global brands.
- Day-to-day management of conversion and reporting.
- Support the execution of website content strategy and road map.
- Support the development and execution of CRO, A/B testing and multi-variant testing.
- Support the development and execution of CRO Personalisation
- Demonstrable experience in CX, digital marketing, end-to-end campaign management, digital measurement, conversion rate optimisation (CRO) and web analysis.
- Commercial minded
- Skilled in web analytics, ideally Google Analytics.
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