£40000 - £50000 per annum
9 months ago
This is an opportunity to join a B2B Marketing Technology software business that has developed a new customer buying behaviour technology platform as a DMP Platform Manager
Their business has been growing rapidly over the last couple of years and are looking to expand on their existing team.
As a DMP Platform manager you will make sure that correct and relevant audiences / segments are being created to enable customers to reach their target audiences more efficiently.
- Oversee audience development and maintenance
- Maintain a complete understanding of the Data Management Platform and Stay Up to Date on new products and offerings
- Understanding of the core pillars of onboarding audience data into a DMP (collection, classification, Organization, Activation, Reporting/Analytics)
- Oversee and manage tag creation & quality assurance of client accounts
- Oversee and manage tag creation & quality assurance of 1st Party Data Set
- Work with client-side and DSP partner teams to ensure customer audience segments are ingested into the DSP correctly on an ongoing basis
- Work with client-side and DSP partner media teams to ensure customer ad campaigns are optimised at all times
- Maintain Understanding of Operations Tagging and QA Process
- Participate in or Lead Client Kick-Off Calls and Weekly Status Calls
- Experience and Knowledge of Digital Media and the Programmatic Landscape
- Understanding of the DMP and Programmatic Landscape
- Good understand of rich 3rd party intent data for use in display or paid social activation campaigns
- A proven self-starter, willing to create a new role and function with a fast-growth tech start-up
- Strong Written and Verbal Communication Skills
- Strong Understanding of Media/Data Strategy and Planning
- Team Player, With the Confidence to Take the Lead When Necessary
- Management Experience a plus
You can apply for this role now by sending us your CV or by calling us now!
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