Google Tag Manager Specialist

  • £25000 - £45000 per annum + bonus
  • City of London, London
  • Permanent

Job Advertisement: Google Tag Manager Specialist

Are you a talented and detail-oriented individual with expertise in Google Tag Manager? We are seeking a skilled professional to join our team as a Google Tag Manager Specialist. As a Google Tag Manager Specialist, you will play a crucial role in optimizing our digital marketing efforts and ensuring accurate tracking and data collection for our online platforms.


  • Implement and manage Google Tag Manager solutions to track and measure website analytics, conversion events, and user behavior across multiple digital properties.
  • Collaborate with cross-functional teams, including marketing, analytics, and development, to define tracking requirements and ensure proper implementation.
  • Design and deploy custom tags, triggers, and variables within Google Tag Manager to capture relevant data for analysis and reporting.
  • Monitor and troubleshoot tracking issues, ensuring data accuracy and resolving any discrepancies.
  • Stay up to date with the latest industry trends and best practices in web analytics and tracking, and provide recommendations for improvements.


  • In-depth knowledge and hands-on experience with Google Tag Manager, including tag implementation, custom variables, data layer, and debugging.
  • Strong understanding of web analytics platforms, such as Google Analytics, and the ability to translate business requirements into meaningful tracking setups.
  • Experience with tracking e-commerce events, conversion tracking, and implementing advanced tracking techniques.
  • Excellent problem-solving skills and attention to detail to ensure accurate data collection and troubleshooting of tracking issues.

Additional Skills (preferred but not required):

  • Familiarity with other marketing and analytics tools, such as Google Ads, Facebook Pixel, Adobe Analytics, or CRM platforms.
  • Experience in A/B testing, funnel analysis, and data visualization.

Join our dynamic team and contribute to the success of our digital marketing efforts through your expertise in Google Tag Manager. Apply today with your resume and examples of your past work in implementing and managing Google Tag Manager solutions.

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.

Charlie Wardle Senior Consultant

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Sphere Digital Recruitment 2022
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