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Paid Search Account Executive

Paid Search Account Executive

  • Location

    London

  • Sector:

    Performance Marketing

  • Job type:

    Permanent

  • Salary:

    £25000 - £28000 per annum

  • Contact:

    Ellie Palmer

  • Contact email:

    ellie@spherelondon.co.uk

  • Job ref:

    EP/A/PPC_1562757655

  • Published:

    2 months ago

  • Expiry date:

    2019-09-08

  • Startdate:

    ASAP

  • Consultant:

    #

Job Title: Paid Search Account Executive

Location: West End, London

Salary: 25 - 28K

 

The Company
Our client is an award winning, successful digital media planning, buying and analytics agency based in Soho, London. A Sunday Times Tech Track top 50 company, they have grown year-on-year and are proud to work with highly reputable clients. They are now a 65 strong agency made up of six core teams: Client Services, Digital Media, PPC, Content & Organic Search, Ad Operations & Tech and Data & Analytics. They operate as 100% independent within the wider Group structure, but also benefit from new business and shared clients from across the Group.

The Job

 

Campaign Creation

  • Keyword research, refinement and selection for PPC campaigns using above tools
  • Creative ad copy writing
  • Paid media partner research and media plan recommendations based on client KPIs
  • Set up relevant campaign settings, tracking of campaign elements etc
  • Ensure implementation of account tasks as delegated by the Account manager

 

Campaign Monitoring

  • Accurately monitoring campaign performance and budget pacing, highlighting any fluctuations and providing suggestions
  • Will participate in client calls and meetings
  • Work through any account issues, in close liaison with the Account Manager, publishers and internal teams

 

Optimisation & Analysis

  • Deliver in depth analysis to understand performance beyond top line metrics, suggesting ideas and driving innovation
  • Campaign optimisations and tests with attention to detail and accuracy
  • Experience in manual and automated bidding methodologies
  • To help build short, medium and long term PPC strategies

 

Budget Management

  • Manage bidding strategies across accounts and ensure activity spends to budget
  • Manage the finance process ensuring invoices are accurate and delivered on time

 

Reporting & Forecasting

  • Regular and adhoc report generation at keyword, landing page, ad copy etc level
  • Providing key insights into performance in reporting commentary

 

Client Management

  • To support the AM in client communication including adhoc daily communications, weekly reporting call and monthly business reports.

 

 

 

You should have:

 

  • Smart & passionate about digital
  • Inquisitive by nature
  • Comfortable with new technology
  • Self-driven & able to work well as part of a team

 

Technical

  • Sharp analytical and creative problem-solving skills
  • Excellent attention to detail and quality assurance
  • No previous agency experience is necessary, however, at minimum, an understanding of digital advertising and search engines with a keen interest to further this into practical experience
  • Analytically-minded and confident manipulating raw data for analysis to identify trends and insights
  • Data-driven background (mathematical, analytical, digital, economy or financial) is advantageous
  • Practical experience with running PPC / Paid Media campaigns is advantageous

 

Organised

  • Able to prioritise and plan tasks in a busy role
  • Able to manage a workload and communicate any difficulties readily

 

Learning-focused

  • Quick learner, able to improve on their knowledge quickly whilst managing workload

 

Platforms & Tools

  • Working knowledge of Microsoft Office portfolio
  • AdWords, Bing, DoubleClick

 

 

 

Apply Now

You can apply for this role now by sending us your CV or by calling us now!

Ellie Palmer

Consultant

0203 869 2030 //

We recruit for a variety of opportunities in digital so feel free to get in touch with us to find out how we can help you. You can learn more about me by looking me up on LinkedIn.

 

Sphere Digital Recruitment is acting as an Employment Agency in relation to this vacancy.