4 months ago
PPC Manager - Multiple Network Agencies
Requirement for 1 role - Fluent Italian!
- GroupM is the world's largest media investment management organization and parent company of Mediacom, MindShare, and others. Within these companies we have the largest search operations around the world with a greater geographic footprint than any competitor.
- Leading the planning, creation, and on-going management of Paid Search campaigns
- Carrying out health checks on the accounts to ensure they are set up and running as per Mindshare best practice
- Proactively performing regular optimization of accounts, monitoring market changes and identifying development opportunities
- Creating and leading the execution of development and testing plans including media owner betas where possible
- Preparing presentations and leading client calls and face to face meetings
- Working with the AD to devise campaign strategy and translate this into campaign delivery
- Exceptional Paid Search experience ideally managing global retail search clients across both standard Search and Shopping
- Experience supporting, developing and mentoring junior team members
- Comprehensive knowledge of paid search best practices for campaign management
- Experience managing direct response campaigns, optimising account to achieve performance targets
- An expert in using audiences to optimise paid search campaigns
- Experience applying scripts and automation to optimise and complement campaign management tasks
- Exceptional planning and campaign management experience
- Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back internally and to clients
- Aware of how Paid Search can integrate with other digital and offline channels
- Able to devise a testing approach delivering statistically significant results and insight
You can apply for this rolen by sending us your CV or by calling us now! Don't forget to register as a candidate too.
Stephanie Levinson - Deputy Manager
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