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Programmatic Account Manager

Programmatic Account Manager

  • Location

    London, England

  • Sector:

    Campaign Management, Marketing

  • Job type:

    Permanent

  • Salary:

    Negotiable

  • Contact:

    Stephanie Levinson

  • Contact email:

    stephanie@spherelondon.co.uk

  • Job ref:

    PRGAM_1616405273

  • Published:

    4 months ago

  • Expiry date:

    2021-05-21

  • Consultant:

    #

Programmatic Account Manager - Global Media Agency

  • A global data and measurement-driven media agency whose mission is to make advertising more valuable to the world.
  • The agency is more than 1,800 people strong, manages $4B in annualized media spend and deploys campaigns in 106 markets via 20 offices in APAC, EMEA and North America.
  • The team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly.
  • The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.

The Role

Campaign Management

  • Build effective media plans to organize campaign actions and goals
  • Deliver in depth analysis post campaign to understand performance beyond top line metrics
  • Demonstrate clear and thorough understanding of display advertising and deliver well-developed intelligent campaigns to successfully hit client KPIs.
  • Collaborate with other departments to get the most out of campaigns
  • Have a deep knowledge of the industry and always consider how this can be bought to the day to day

Client Management

  • Agree with the clients on targets and how to achieve them. Provide spend forecasts and monitor campaigns
  • Ensure work is in sync with overall media campaigns and plans are in agreement with the Senior Account Manager and Account Director

Media Skills

  • Have an in-depth knowledge of display, and working knowledge of other biddable platforms
  • Develop experience in all search and biddable media practices - this includes being able to run display activity on the GDN, and activity across other biddable display and ecommerce channels like Amazon and Criteo.

You

  • At least 2.5 years agency-side or client side working on programmatic campaigns with excellent experience of DV360 and Amazon's Programmatic platform is necessary
  • Strong analytical skills and a natural affinity for numbers is key; you must be able to analyse raw data, draw conclusions and develop actionable recommendations as needed
  • Full Amazon accreditation
  • High attention to detail with an understanding of optimization levers across biddable platforms

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative ​talent globally.