City of London
£50,000 - £60,000
9 months ago
A leader in digital media business are looking for a senior web analyst in London. This person will be the most senior member of the team as you help lead digital and analytics projects across the business. You will work closely with client teams to identify opportunities and tailor propositions for clients and be a team player in a buzzing and interactive environment to contribute to the wider agency’s development.
- Work closely with digital & planning teams to provide analysis and insights across traffic acquisition and digital advertising campaigns
- Make recommendations based on digital insight and web analytics
- Attend client meetings to present findings and outline the business benefits for better implementation
- Lead with data visualization techniques
- Show commercial thinking by productising your services creating packages
- Work extensively with the Digital team to provide support on GA and GTM oversee technical implementation and wider queries
- Ensure campaigns are effectively set up to deliver against objectives.
- Work with the Business Management team to provide insight and analysis to support media strategies.
- Assist and lead with tag integration across GMP and GTM especially for more complex trigger creation and tag firing troubleshooting
- Launch a CRO proposition to provide simple AB & MVT testing for clients
- Advanced in Google Analytics and comfortable with SQL
- Demonstrable experience in a digital role analysing large amounts of web data
- Understanding of GTM
- Experience of market leading CRO tools and CRM platforms is advantageous
- Google Data Studio is advantageous
- Experience in A/B testing and optimisation
- Passionate about digital analytics and solving problems – inquisitive nature
- Experienced in providing decision making insights to senior stakeholders
You can apply for this role now by sending us your CV or by calling us now! Don’t forget to register as a candidate too.
Co-Founder and Director
(+44) 203 728 2971 | (+44) 7903 726 932
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