Head of Influencer Marketing

Are you deeply connected within the health, wellness and nutrition creator space and know what makes an influencer partnership actually perform?

I’m partnering with an exciting, fast-growing consumer business looking for a Head of Influencer Marketing to take ownership of its influencer and creator strategy.

This is a brilliant opportunity for someone who lives and breathes the creator landscape, already has a strong network across health, wellness and nutrition, and knows how to turn those relationships into commercially successful partnerships.

This isn’t a role where you’ll simply be managing an existing calendar of campaigns. You’ll have real ownership of the channel, the relationships you build and how the strategy evolves.

What you’ll be doing

• Own and shape the influencer and creator strategy

• Build on your existing network across health, wellness and nutrition

• Identify and develop relationships with high-potential creators and talent

• Lead outreach, negotiations and partnership development

• Create longer-term creator and ambassador relationships

• Own campaigns from initial idea through to execution and optimisation

• Manage influencer budgets and make commercially informed investment decisions

• Use performance data to understand what’s working and where to scale

• Test new creators, formats and partnership models

• Work closely with the wider marketing team to make influencer a key growth channel

What we’re looking for

• Strong experience within influencer, creator or partnerships marketing

• An established network of influencers and creators across health, wellness and nutrition

• Existing relationships with talent, agents and/or management agencies

• Experience owning and scaling influencer programmes

• A commercial mindset – you understand the difference between reach and genuine business impact

• Strong negotiation and relationship-building skills

• Confidence working with budgets, performance data and ROI

• Someone equally comfortable setting the strategy and getting stuck into execution

If you’ve built a strong network within the health, wellness and nutrition space and are looking for an opportunity where you can genuinely own and shape the influencer channel, I’d love to hear from you.

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.