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Liberty London

Ogilvy

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LG Electronics – a global leader in consumer technology – partnered with Sphere to support media buying and planning hires across Europe, expanding from Germany into multiple EU markets.  

Assignment Details

LG Electronics initially partnered with Sphere to support hiring for Media Buying and Planning roles at their EU headquarters in Frankfurt.  

What began as a focused project in Germany quickly expanded into a multi-country hiring programme across Europe, including: 

  • Spain  
  • Italy  
  • Bulgaria  
  • France  

Over time, Sphere supported media planning hires across the wider EU, helping LG scale their regional capabilities.  

Sphere Solution 

Sphere provided a hands-on, consultative approach to support LG Electronics across multiple markets.  

This included: 

  • Leveraging regional market expertise to provide insight across different EU countries  
  • Supporting candidates through every stage of LG’s rigorous interview process  
  • Delivering high-quality candidates across multiple markets and roles  
  • Acting as a consistent partner as hiring expanded beyond Germany  

Sphere’s involvement across the full hiring lifecycle helped streamline processes and improve hiring outcomes across regions. 

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