Head of Global Marketing – Market leading Fintech / Digital Asset tech $250,000 – $300,000 plus bonus and Equity.
The Company
We’re working with a leading financial technology business operating at the intersection of traditional capital markets and digital assets, looking for a Head of Marketing to build and lead its marketing function.
This is a highly hands-on leadership opportunity for someone who can develop the marketing strategy while remaining close to execution. You’ll own product marketing, demand generation, content and go-to-market activity, working closely with the CEO, senior leadership, Product and Engineering teams.
The business operates with a lean, highly experienced team and offers the opportunity to genuinely shape how marketing operates, with a potential path towards a CMO-level position as the function grows.
The Role
- Build and lead a modern marketing function spanning go-to-market, demand generation, product marketing and content
- Develop and execute the overall marketing strategy while remaining hands-on with delivery
- Write copy, build campaigns and get directly involved in marketing execution
- Partner with Product and Engineering to translate complex technical capabilities into compelling market-facing messaging, positioning and launch materials
- Own the marketing backlog and prioritise initiatives based on business impact
- Plan, launch and optimise lead generation campaigns with clear accountability for SQLs and pipeline contribution
- Oversee paid and digital media activity and ensure investment is aligned with commercial outcomes
- Develop budget, cost-versus-ROI models and clearly communicate marketing investment decisions to senior leadership
- Use data to measure performance, identify opportunities and continuously optimise activity
- Leverage AI tools to increase content output and scale a lean marketing function
- Manage, coach and develop junior marketing team members
Ideal Background
- 10-15 years’ marketing experience with a track record of both developing strategy and personally executing it
- Strong background in traditional capital markets – this is essential
- Experience within FinTech, financial services or digital assets is highly desirable
- Experience within a growth-stage business, ideally Series A-C or a similarly lean environment
- Strong product marketing experience, working closely with Product and Engineering teams
- Proven experience building and executing demand generation programmes
- Strong understanding of pipeline metrics, including SQLs and revenue contribution
- Working knowledge of digital and paid media platforms
- Strong data literacy with the ability to build and defend marketing budgets and ROI models
- Experience managing and developing junior marketers
- Comfortable using AI tools within day-to-day marketing and content workflows
- A hands-on, builder mentality rather than someone who primarily manages agencies or vendors
- Strong commercial judgement and the confidence to prioritise, challenge and communicate trade-offs with senior stakeholders
What’s in it for you?
- Opportunity to build and shape the marketing function from the ground up
- High visibility working closely with the CEO and senior leadership team
- Potential pathway to a CMO-level role
- Competitive salary and annual discretionary bonus
- Employee stock options
- Medical, dental and vision insurance
- Retirement plan contributions
- Unlimited vacation plus a PTO bonus
- 20 weeks paid parental leave after one year
- Global offsites and team events
- Wellness and home-office benefits
- Lunch credits and additional in-office perks
Apply Now
You can apply for this role now by sending us your CV or by calling us now! Don’t forget to look at vacancies on our website and register as a candidate.
Richard Morris
Senior Manager
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you.
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
