Digital Media Manager (e-retail)

BBBH34865_1775751064
  • Negotiable
  • City of London, London
  • Permanent

Digital Retail Media Manager

Want to make your mark with some of the world's biggest consumer brands? As a Digital Media Manager, you will play a pivotal role in shaping retail e-grocer media strategy. You'll have the freedom to gain hands-on experience with leading global consumer products.

About the team
This role sits within an in-house media trading team responsible for media planning and activation of digital media globally. The team works across multiple markets and collaborates closely with external partners and internal teams to ensure best practice, share learnings, and drive growth.

About the role
As a Digital Retail Media Manager, you will be a key driver of media performance across retail partners. This is a fully hands-on role where you will plan, activate, optimise and report on retail media campaigns across key shopper platforms. You will serve as the in-house expert on retail media, ensuring excellence in platform execution and delivering measurable growth.

Key Responsibilities:

  • Work with retail teams to define digital strategies and recommend ways to use digital channels to deliver against business objectives.
  • Build, launch and manage end-to-end on-site campaigns across major retail media platforms (e.g., CitrusAd, Criteo, Pacvue etc.).
  • Maintain platform hygiene, troubleshoot issues, and ensure all campaigns follow best practice.
  • Deliver weekly and monthly performance reporting with clear insights and commercial implications.
  • Translate platform data into actionable narratives for marketing, sales and senior stakeholders.
  • Monitor daily pacing and performance metrics (ROAS, CTR, CPC, Share of Voice, impressions, sales uplift).
  • Apply data-driven optimisation techniques to improve delivery, efficiency and incrementality.
  • Run A/B tests and support test-and-learn plans across creatives, bids, audiences and retailers.
  • Ensure alignment with global media guidelines and data governance requirements.
  • Contribute to developing playbooks, case studies and training materials.
  • Educate cross-functional teams on retail media capabilities, best practices and emerging trends.
  • Work closely with sales and eCommerce teams to connect media performance with commercial outcomes.
  • Line-manage one associate, providing coaching, prioritisation support and quality control.

What we're looking for:

  • 3+ years hands-on experience activating retail media campaigns in-platform.
  • Strong knowledge of Retail Media Networks such as CitrusAd, Criteo, Amazon Ads and Pacvue.
  • Strong analytical skills with the ability to analyse raw data, draw conclusions, and develop actionable recommendations.
  • Strong organisational skills with the ability to prioritise multiple deliverables and deadlines.
  • Confident communicator who can articulate media performance to non-technical stakeholders.
  • Experience in managing or mentoring team members.
  • Experience collaborating with sales, brand or shopper teams is advantageous.
  • Passion for retail media, shopper behaviour, and digital performance marketing.
  • Curious, proactive, and eager to experiment and test new ideas.
  • Comfortable owning work end-to-end in a fast-moving environment.

You will be supported by senior leadership within the team who will help guide you, ensure performance objectives are met, and support your ongoing development.

Location:
Hybrid working model (1 day in office)

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.

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Sphere Digital Recruitment 2024
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