Paid Social Creative Strategist
SC10_1770199240
Posted: 04/02/2026
- £35000 - £45000 per annum
- Manchester, Greater Manchester
- Permanent
Creative Strategist (Paid Social)
Manchester Based
Must have RTW in the UK to apply
The Job
- Own and develop the creative strategy for all paid social campaigns across client accounts, from initial concept through to performance-informed iteration.
- Lead the development of ad frameworks, hook structures, messaging hierarchies, and visual storytelling formats tailored to each platform.
- Interpret brand strategy, audience insights, product USPs and performance data into highly actionable creative briefs.
- Define and communicate hypotheses for creative tests (e.g. hook variations, CTA formats, testimonial types) to inform a robust test-and-learn roadmap.
- Maintain fluency in platform trends, algorithm changes, ad formats and visual behaviours across Meta, TikTok, Pinterest, LinkedIn and others.
- Benchmark against category competitors, identifying creative white space and strategic differentiation opportunities.
You
- Minimum 3-5 years in a creative strategy, paid social, or performance creative role, ideally within a digital agency or in-house performance team.
- Demonstrable experience building successful creative strategies across Meta and TikTok Ads; knowledge of other platforms (e.g. Pinterest, Snapchat, LinkedIn, YouTube) is a bonus.
- Deep understanding of platform behaviours, creative best practices and media metrics across paid social environments.
- Strong copywriting instincts, particularly in hook development and CTA testing.
- Ability to think both conceptually and analytically - comfortable shifting between creative ideation and interpreting performance data.
- Highly collaborative with experience working cross-functionally across creative, strategy, performance and production.
Apply Now
You can apply for this rolen by sending us your CV or by calling us now! Don't forget to register as a candidate too.
Stephanie Levinson
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
Stephanie Levinson
Senior Manager