Social Media
Social Media Marketing and careers related to it are expanding at a rapid rate as the internet pushes out new and innovative social media platforms. This presents an opportunity for more social media roles.
Social Media Roles
Social media is constantly growing and evolving, with new platforms arising, updates to existing platforms and new trends emerging, therefore there are a wide range of social media roles available to target all areas of social media. Social media marketing platforms may include the likes of:
- TikTok
- Snapchat
- YouTube
All of which specialise in different forms of media.
With social media taking over, job roles are becoming a necessity for all businesses to keep up. Those possessing social media skills will always be in high demand and will not struggle to land a role in social media. However, due to the large candidate pool, experience and connection with the company’s brand can be the more difficult criteria to meet.
Landing a role in social media or social media marketing, does not require a degree, though having these qualifications are always a benefit and can help in the long term with progression. Due to the large competition, experience is arguably valued more than qualifications, so it is important to demonstrate experience in a breadth of social media channels, and be able to give examples of how and where you have done this previously.
A solid understanding of all social media channels is a baseline requirement for any social media job and ensuring you are up to date with the latest trends is also very important. Having a well written CV with industry related keywords and statics throughout is a must.
Qualitative style questions are more common in interviews for social media roles, and the questions are often expected to be brought back and related to the company that you are applying for.
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2023 Digital Salary & Benefits Report
We’re back with our Digital Salary & Benefits Report which takes an in-depth look at the salaries, benefits and job search preferences of talent working across digital media, marketing, tech and creative sectors.