Influencer Marketing Director (Berlin, Hybrid)

About the Role

We are looking for an experienced Influencer Marketing Director to join a leading social-first marketing agency based in Berlin. This role offers the opportunity to lead influencer marketing strategy and relationship management for a portfolio of global consumer brands, working alongside multidisciplinary teams across strategy, insights, creative, and design.

The successful candidate will oversee influencer strategy, talent engagement, campaign execution, content management, compliance, reporting, and influencer-led events while leading and developing a high-performing team.

Responsibilities

• Develop influencer marketing strategies that align with client objectives and business goals.
• Create compelling campaign proposals and presentations.
• Lead and mentor junior team members, supporting their professional development.
• Build and maintain strong client relationships, ensuring exceptional service and delivery.
• Establish and nurture relationships with influencers across all tiers, from micro-creators to celebrity talent.
• Negotiate influencer partnerships, contracts, and campaign budgets.
• Lead influencer research and audience profiling to identify the most relevant creators for each campaign.
• Ensure influencer selection aligns with campaign objectives while promoting diversity and authenticity.
• Maintain high standards of campaign quality, including compliance with advertising regulations and disclosure requirements.
• Drive innovative campaign ideas and identify new opportunities within the influencer marketing landscape.
• Oversee influencer communications and maintain long-term creator relationships.
• Manage influencer databases and ensure accurate campaign documentation.
• Lead the planning and execution of influencer events and brand activations.
• Monitor campaign performance, oversee reporting, and ensure projects are delivered on time and within budget.

Requirements

• At least 4 years of experience in influencer marketing, social media, or digital marketing.
• Agency experience is strongly preferred.
• Strong background in influencer strategy and campaign management.
• Experience leading and developing teams.
• Excellent stakeholder, client, and relationship management skills.
• Proven experience managing campaign budgets and negotiating influencer partnerships.
• Strong organisational and project management skills with exceptional attention to detail.
• Ability to manage multiple priorities in a fast-paced environment.
• Creative problem-solver with a proactive, results-driven mindset.
• Excellent written and verbal communication skills.
• Fluent in German and English.
• Proficiency with Microsoft Office and Google Workspace.

What We Offer

• Opportunity to work on high-profile campaigns for internationally recognised brands.
• Collaborative, international working environment.
• Hybrid working model with flexible working hours.
• Professional development opportunities, including internal training and external learning budgets.
• Competitive holiday allowance, including additional leave based on tenure.
• Additional time off during the holiday season.
• Modern office in central Berlin with a collaborative team culture.
• A diverse, inclusive workplace that values different perspectives and backgroun

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.