Advertising is “becoming people focused and humanised” as we move towards values led partnerships. Our next guest of the Life in Digital Podcast is Didrik Svendsen, CEO & Co-Founder of Tailify, who are shaping the world of influencer marketing, powered by science.
Didrik shares how in only a few years, influencers will account for the largest job role globally and what that means for the future of brands.
We jumped straight into this episode so no introduction from Ed as the guys were busy talking about the results of the Tailify values test…
To find out more about Tailify, please visit their website: www.tailify.com
Read more on our blog today about As Humans we’re Biologically Wired to Trust People: All things Influencer Marketing