Exploring programmatic media in 2024 and beyond

By Ed Steer

CEO and Founder at Sphere Digital Recruitment

The success of programmatic media selling in 2024 will rely on three key ingredients: mentoring, customer-centricity and expert curation. In our latest Life in Digital episode, we spoke to Charlie Patel, Revenue Partnerships Director (Global) at Multilocal, about how curation supports sustainability agendas - and much more.

Charlie Patel: ⁠linkedin.com/in/charlieparkespatel⁠

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠www.thedigitalvoice.co.uk⁠ to find out more.


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