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Life in Digital Podcast Blog
AI is not a human talent replacement, it’s an additive.
Smart technology is making digital advertising more data-driven, automated, and responsive. ...

By Eda Osman06 February, 2024
Ad Ops & Programatic Media Owners & Publishers
What Is Ad Tech?
In today's digital age, advertising technology, or ad tech, plays a pivotal role in shap...

By Eda Osman01 February, 2024
Marketing
Let’s talk about the rise of eCommerce.
Our Q4 Job Market Report has landed, and what a year 2023 was!One stand-out specialism for u...

By Eda Osman30 January, 2024
Life in Digital Podcast Blog
Exploring the changing landscape of retail media: insights from Nectar360’s Digital Media Director, Alice Anson
Alice has spent her career in digital and ecommerce, working with brands such as Amazon, L’O...

By Eda Osman09 January, 2024
Life in Digital Podcast Blog
Transactable video content with Vudoo
In our latest episode, we spoke to Nick Morgan, CEO and Founder of Vudoo, the content transa...

By Eda Osman02 January, 2024
Life in Digital Podcast Blog
How to make media and creative fit for progress - with RMA’s Hannah Mirza
In the ever-changing world of digital marketing, just keeping abreast of advancing tech and ...

By Eda Osman28 November, 2023
Marketing
It's all about Influencer Marketing
For several years we’ve seen the growing influence of social media platforms and influencers...

By Ed Steer15 November, 2023
Life in Digital Podcast Blog
Supercharging ad campaigns with AI
Where AI is concerned, marketers and creators are understandably cautious about how fast tec...

By Eda Osman07 November, 2023