Acquisition Marketing Manager

BBBH35527_1783005224
  • £70000.00 - £75000.00 per annum
  • Manchester, Greater Manchester
  • Permanent

Regional Media & Acquisition Planning Manager

Salary: Competitive + Excellent Benefits
Location: Manchester (Hybrid)

Media Planning Manager / Acquisition Lead / Growth Marketing Manager / Performance Marketing Lead

About the Role

We're partnering with a leading international digital business to recruit a Regional Media & Acquisition Planning Manager to lead the development and delivery of sophisticated 360° customer acquisition strategies across multiple markets.

This role sits at the centre of regional growth planning, owning acquisition strategy across both online and offline channels including TV, OOH, Radio, Paid Search, Paid Social, Display and Retargeting.

Working closely with commercial teams, agency partners and channel specialists, you'll build integrated acquisition plans designed to maximise growth, efficiency and return on investment.

What You'll Be Doing

  • Develop and lead multi-channel acquisition strategies that deliver customer growth and commercial objectives.
  • Manage media planning and investment across both digital and traditional channels.
  • Own forecasting, budgeting, performance reporting and ROI optimisation across regional campaigns.
  • Drive testing, measurement and optimisation strategies to improve acquisition efficiency.
  • Partner with internal teams across Affiliates, SEO, Social and Innovation to deliver integrated 360° campaigns.
  • Work closely with agency partners and stakeholders to ensure best-in-class execution and performance.
  • Use data, insight and market trends to identify new growth opportunities and scale successful channels.

What We're Looking For

  • 10+ years' experience in customer acquisition, media planning or growth marketing roles.
  • Proven experience managing both online and offline acquisition channels.
  • Strong understanding of media planning, attribution, forecasting and budget management.
  • Experience delivering growth in highly competitive, fast-paced digital environments.
  • Highly analytical with strong experience in testing, optimisation and performance reporting.
  • Excellent stakeholder management skills with the ability to influence at senior level.

Why Apply?

This is an opportunity to join a market-leading digital business operating at significant scale, where acquisition sits at the heart of commercial growth.

You'll have ownership of sizeable media budgets, exposure to multiple international markets, and the chance to shape acquisition strategy across some of the most sophisticated marketing channels in the industry.

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.

Dave Case Senior Manager

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Sphere Digital Recruitment 2024
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