“There are so many new creative formats emerging to get customers to interact, whether this includes QR codes or voice commands – there’s been a big surge within the CTV space.”
On this week’s episode of the Life in Digital Podcast, Ed spoke with Sarah Lewis, Global Director of CTV, and Steve Filler, UK Country Manager, at ShowHeroes, to discuss the future of CTV within the Media and Publishing industry across the UK and Europe.
Stay tuned as we will be releasing a special episode for the US markets in the coming weeks.
Show Heroes are a global leader in digital video content, tech, and advertising solutions. They help publishers create the best content for their audiences while generating ad revenues within editorial environments, and advertisers reach new consumers in brand-safe environments with engaging formats and sustainable, reliable results.
The company was founded by Ilhan Zengin, Mario Tiedemann, and Dennis Kirschner in 2016 with headquarters in Berlin and employs more than 350 people worldwide in 28 strategic hubs throughout Europe, the Nordics, LATAM, and the US.
To find out more about ShowHeroes, visit their website here: https://showheroes.com/